Privacy Policy

RED MARKET ON (PTY) LTD ("we," "our," or "us"), registration number 2021 / 647304 / 07, is committed to protecting the privacy and security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your personal data in accordance with the Protection of Personal Information Act (POPIA), 4 of 2013, and other applicable South African laws.

By using the ReD Market On platform (redmarket-on.com), you agree to the collection and use of information in accordance with this policy.

1. Definitions

Personal Information: Any information relating to an identifiable, living, natural person, and where it is applicable, an identifiable, existing juristic person.

Processing: Any operation or activity concerning personal information, including its collection, receipt, recording, organisation, storage, updating or modification, retrieval, alteration, consultation, use, dissemination by means of transmissions, distribution or making available in any other form, merging, linking, as well as blocking, degradation, erasure or destruction of information.

Data Subject: The person to whom personal information relates.

Information Officer: The person responsible for ensuring compliance with POPIA within RED MARKET ON (PTY) LTD.

2. Information We Collect

We collect various types of information to provide and improve our services to you:

Personal Information: While using our platform, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This may include, but is not limited to:

• Name and Surname
• Email address
• Phone number
• Physical address (billing and shipping)
• Payment information (processed securely via third-party payment gateways, we do not store sensitive payment card details)
• Usernames and passwords
• Identification details (where required for specific transactions or verification, e.g., for certain financial services or legal obligations)

Usage Data: We automatically collect information on how the platform is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our platform that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track the activity on our platform and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our platform.

3. How We Collect Information

We collect information through:

• Direct Interactions: When you register an account, place an order, subscribe to our newsletter, participate in surveys, contact customer support, or interact directly with our services.
• Automated Technologies: As you navigate our platform, we automatically collect Usage Data and information via cookies and other tracking technologies.
• Third Parties: We may receive information from third-party service providers (e.g., payment gateways, analytics providers) to facilitate our services.

4. Purpose of Processing Your Personal Information

We process your Personal Information for the following purposes:

• To provide and maintain our platform and services, including facilitating transactions between buyers and sellers.
• To manage your account and provide you with access to restricted areas of the platform.
• To process and fulfil your orders, including payment processing and delivery management.
• To notify you about changes to our service.
• To allow you to participate in interactive features of our service when you choose to do so.
• To provide customer support.
• To gather analysis or valuable information so that we can improve our platform.
• To monitor the usage of our platform.
• To detect, prevent, and address technical issues.
• To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or enquired about, unless you have opted not to receive such information. (Where required by POPIA, we will obtain your explicit consent before sending marketing communications.)
• To comply with legal obligations, prevent fraud, and ensure the security of our platform.

5. Consent

We will obtain your explicit consent for the collection and processing of your personal information where required by POPIA. This consent will be obtained through clear and unambiguous actions, such as ticking a box during registration, or agreeing to terms when initiating a specific service (e.g., subscribing to a newsletter). You have the right to withdraw your consent at any time, subject to legal or contractual restrictions.

6. Retention of Personal Information

We will retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy, to comply with our legal obligations (e.g., if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

7. Security of Personal Information

The security of your data is important to us. We implement robust technical and organisational measures to protect your Personal Information from unauthorised access, use, disclosure, alteration, or destruction. These measures include, but are not limited to, encryption (SSL), firewalls, secure server environments, and access controls. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

8. Disclosure of Personal Information

We may disclose your Personal Information in the following situations:

• To Sellers: To facilitate your purchases, relevant information (e.g., shipping address, contact details) will be shared with the respective sellers on our marketplace.
• Service Providers: We may employ third-party companies and individuals to facilitate our platform ("Service Providers"), to provide the platform on our behalf, to perform platform-related services, or to assist us in analysing how our platform is used. These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Business Transfers: If RED MARKET ON (PTY) LTD is involved in a merger, acquisition, or asset sale, your Personal Information may be transferred.
• Legal Requirements: We may disclose your Personal Information in the good faith belief that such action is necessary to:
  • Comply with a legal obligation (e.g., court order, subpoena).
  • Protect and defend the rights or property of RED MARKET ON (PTY) LTD.
  • Prevent or investigate possible wrongdoing in connection with the platform.
  • Protect the personal safety of users of the platform or the public.
  • Protect against legal liability.

9. Your Rights as a Data Subject (POPIA)

As a Data Subject, you have the following rights under POPIA:

• Right to be informed: You have the right to know what personal information we collect and how we process it.
• Right of access: You have the right to request access to the personal information we hold about you.
• Right to rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right to erasure (deletion): You have the right to request the deletion of your personal information under certain circumstances.
• Right to object to processing: You have the right to object to the processing of your personal information in certain situations.
• Right to restrict processing: You have the right to request that we restrict the processing of your personal information under certain conditions.
• Right to data portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format.
• Right to complain: You have the right to lodge a complaint with the Information Regulator of South Africa if you believe your rights under POPIA have been violated.

10. Data Breach Notification

In the event of a data breach that compromises the security of your personal information, RED MARKET ON (PTY) LTD undertakes to:

• Assess the severity and scope of the breach.
• Notify the Information Regulator and affected data subjects as soon as reasonably possible, if there is a real risk of harm.
• Take immediate steps to mitigate the impact of the breach and prevent recurrence.

11. Links to Other Websites

Our platform may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our platform prior to the change becoming effective and update the "Effective Date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us & Information Officer

If you have any questions about this Privacy Policy, the processing of your personal information, or wish to exercise your rights, please contact our Information Officer at:

Our Information Officer is duly appointed and registered with the Information Regulator of South Africa, responsible for ensuring RED MARKET ON (PTY) LTD's compliance with POPIA.